Helping changemakers shape tomorrow’s businesses

Hello. I’m Lucia.
I'm an independent brand strategist.

I support visionary people and organisations to better understand their mission and turn it into action.

By defining, articulating and realising new brand opportunities, I can help you outmanoeuvre the competition. Whatever the challenge, you can expect clarity, creativity, and commitment from start to finish. 

UX | Content Design | Writing

ClearBank

Rebooting banking with one of the UK’s fastest growing fintech.

Brand Strategy | Brand Platform

Temple

Talking directly to fans — a new platform that lets musicians control their own marketing.

Brand Character | Tone of Voice

Dave UKTV

Helping us laugh through the messiness of life with award winning telly shows.

Let's create together

Let's create together ✦

Let’s talk about you

Ready to transform your brand? Launch a new product? Or create a whole new way of delivering a service?

Then drop me a line at lucia@luciamcguinness.com
Or connect on LinkedIn.